Sea Otter Classic
🔹Date: 2020/10/01~2020/10/04 - Postponed
🔹Venue: Monterey, USA
🔹Website: https://www.seaotterclassic.com/
🔹Venue: Monterey, USA
🔹Website: https://www.seaotterclassic.com/
Latest news.
The 2020 Sea Otter Classic, “A Celebration of Cycling,” will be held Otober 1-4, 2020 at Laguna Seca Recreation Area, Monterey, California, USA.
This four-day, action-packed cycling festival features a full schedule of amateur and professional events, as well as other activities for family members of all ages. The Sea Otter Classic also plays host to the world’s largest consumer bike exposition.
This four-day, action-packed cycling festival features a full schedule of amateur and professional events, as well as other activities for family members of all ages. The Sea Otter Classic also plays host to the world’s largest consumer bike exposition.
Exhibit at Sea Otter Classic
The Sea Otter Classic is the world’s premier cycling festival. This four day celebration of cycling has all things having to do with bikes–races, expos, competition and more! Come camp, enjoy food and ride your bike with us and 75 thousand other cycling enthusiasts!
Racers make the annual pilgrimage to Sea Otter to participate in cycling’s best competitive and non-competitive events. Mountain bike races include an epic cross-country, dual slalom, downhill, and more. Road cyclists enjoy road racing on challenging area roads. And for those who want to bike in less-competitive fashion, Sea Otter offers two Gran Fondo routes, as well as a Mountain Bike Tour and a Gravel Grinder Tour on the surrounding fire roads and trails of the Fort Ord National Monument.
Each April more than 74,000 cycling enthusiasts descend upon the historic Laguna Seca Recreation Area in scenic Monterey, California to attend the world’s largest, most successful consumer bicycle event – the Sea Otter Classic. Participating exhibitors have the opportunity to showcase their brand and engage with a vibrant audience in a festival atmosphere.
The Sea Otter Classic also hosts the world’s largest consumer bike exposition in North America. The Expo holds hundreds of vendors who display new products, distribute free samples, and offer great bargains. The four-day, action-packed festival includes an international food court, entertainment, bike demos, stunt shows, and activities for children.
Racers make the annual pilgrimage to Sea Otter to participate in cycling’s best competitive and non-competitive events. Mountain bike races include an epic cross-country, dual slalom, downhill, and more. Road cyclists enjoy road racing on challenging area roads. And for those who want to bike in less-competitive fashion, Sea Otter offers two Gran Fondo routes, as well as a Mountain Bike Tour and a Gravel Grinder Tour on the surrounding fire roads and trails of the Fort Ord National Monument.
Each April more than 74,000 cycling enthusiasts descend upon the historic Laguna Seca Recreation Area in scenic Monterey, California to attend the world’s largest, most successful consumer bicycle event – the Sea Otter Classic. Participating exhibitors have the opportunity to showcase their brand and engage with a vibrant audience in a festival atmosphere.
The Sea Otter Classic also hosts the world’s largest consumer bike exposition in North America. The Expo holds hundreds of vendors who display new products, distribute free samples, and offer great bargains. The four-day, action-packed festival includes an international food court, entertainment, bike demos, stunt shows, and activities for children.
What can you expect?
◼ Attendance:
74,000 fans – attracts all ages & levels (beginner to experts)
9,800 athletes – draws top cycling talent from across the globe
8,500 campers – passionate about the outdoors
900 brands – cycling’s top brands consider Sea Otter a ‘must attend’ event
400 int’l journalists – offers unparalleled media exposure
◼ Demographic Snapshot:
80% will purchase a new bike in 2020
25% women – and women drive the majority of household spending in the U.S.
63% college and post-graduate degrees – our audience is highly educated
61% ages 35 to 54 – our attendees are in their prime earning years
74% household income over $100k – our attendees have the disposable income to support their love of cycling
57% have kids who ride bikes
◼ Exposure:
6 million reached through online media campaign
500 thousand impressions each day of festival
1 million page views
38% webpage open rate
40,000 active email contacts
74,000 fans – attracts all ages & levels (beginner to experts)
9,800 athletes – draws top cycling talent from across the globe
8,500 campers – passionate about the outdoors
900 brands – cycling’s top brands consider Sea Otter a ‘must attend’ event
400 int’l journalists – offers unparalleled media exposure
◼ Demographic Snapshot:
80% will purchase a new bike in 2020
25% women – and women drive the majority of household spending in the U.S.
63% college and post-graduate degrees – our audience is highly educated
61% ages 35 to 54 – our attendees are in their prime earning years
74% household income over $100k – our attendees have the disposable income to support their love of cycling
57% have kids who ride bikes
◼ Exposure:
6 million reached through online media campaign
500 thousand impressions each day of festival
1 million page views
38% webpage open rate
40,000 active email contacts
Mission of Sea Otter Classic
The Sea Otter Classic is located in Monterey County, one of the most popular tourist destinations in the world. The mission of the Sea Otter Classic is to make people’s lives better through participation in sport and recreation and through celebration of an active outdoor lifestyle. We will accomplish this mission without compromising the ability of future generations to enjoy the benefits of a sustainable environment.
After two decades of commitment to sustainable development, we are renewing our commitment with a promise to find yet more effective ways to sustain both the environment and economic growth. We are committed to fostering ideas, aspirations, values, and actions that can inspire and support all of us in becoming better stewards of the environment as we promote positive economic growth.
The Sea Otter Classic is located in Monterey County, one of the most popular tourist destinations in the world. The mission of the Sea Otter Classic is to make people’s lives better through participation in sport and recreation and through celebration of an active outdoor lifestyle. We will accomplish this mission without compromising the ability of future generations to enjoy the benefits of a sustainable environment.
After two decades of commitment to sustainable development, we are renewing our commitment with a promise to find yet more effective ways to sustain both the environment and economic growth. We are committed to fostering ideas, aspirations, values, and actions that can inspire and support all of us in becoming better stewards of the environment as we promote positive economic growth.